Pricing

Create the content that counts with MarketMuse

Pricing Summary

See the full plan overview below

Free

• Limited applications
• 1 user
• 10 queries/month

Best for individuals with a low content volume.

Optimize

• 10 0 Tracked Topics
• 5 Content Briefs/month
• 1 Strategy Docs/month

Best for individuals publishing content regularly.

Research

• 1000 Tracked Topics
• 10 Content Briefs/month
• 3 Strategy Docs/month

Best for teams looking to add rocket fuel to their content output.

Strategy

• 10K Tracked Topics
• 20 Content Briefs/month
• 5 Strategy Docs/month

Best for large teams and agencies scaling their content planning.

Compare plans

Free

Put your best foot forward with every piece of content you publish.

• No site inventory
• 1 user
• No tracked topics
• No Content Briefs/month
• No Brief types
• No Content Strategy Documents
• Export for saved writing only
• 10 queries/month
• Access to Topic Navigator
• Access to Keywords, SERP x-ray & SERP Heatmap
• Access to Site Heatmap & Connect

Optimize

Accelerate high-quality content creation with high-level site and topical insights.

• 1 site inventory
• 1 user
• 100 tracked topics
• 5 Content Briefs/month
• Access to Article Briefs
• 1 Content Strategy Document/month
• Export for saved writing, applications & Documents
• 100 queries/month
• Access to Topic Navigator
• Access to Keywords, SERP x-ray & SERP Heatmap
• Access to Site Heatmap & Connect

Research

Get all the data you need to make the best content decisions and create high-quality content.

• 1 site inventory
• 3 users
• 1000 tracked topics
• 10 Content Briefs/month
• Access to Article Briefs
• 3 Content Strategy Documents/month
• Export for saved writing, applications & Documents
• Unlimited queries/month
• Access to Topic Navigator
• Access to Keywords, SERP x-ray & SERP Heatmap
• Access to Site Heatmap & Connect

Strategy

Scale your research with more Content Analysis documents, and add more sites as needed.

• 1 site inventory
• 5 users
• 10K tracked topics
• 20 Content Briefs/month
• Access to all 9 Brief types
• 5 Content Strategy Documents/month
• Export for saved writing, applications & Documents
• Unlimited queries/month
• Access to Topic Navigator
• Access to Keywords, SERP x-ray & SERP Heatmap
• Access to Site Heatmap & Connect

FAQs

What is Inventory and tracked topics?

Inventory is a list of all of the published pages, topics, and page/topic combinations on your site, updated on a regular basis. We automatically keep track of your pages and topics for you (no need to manually upload).

What personalized metrics do you provide?

Personalized Difficulty is a metric that’s unique to your site and its content. The value ranges from 1 to 100 — the higher the number, the harder it is for you to rank. It’s calculated based on your site’s coverage of a topic, how well it performs (both currently and historically), and other factors.

Topic Authority considers the breadth of coverage on a topic across a given domain, how comprehensive the content is, how well it performs, the potential for improved performance relative to competitive domains.

What’s a query?

A query is used when you enter a focus topic into a MarketMuse Application (Research, Compete, and Optimize).

What are the nine Brief types?

We offer the following brief types:

• Article (available to all tiers with Content Briefs)
• Comparison
• FAQ Collection
• Guide
• How-to
• Listicle
• Local
• News/Event
• Product Review

Why should I choose MarketMuse over another platform?

MarketMuse was built by practitioners — SEOs and content strategists who sought an easier way to evaluate their content and opportunities.

What are the differences between the packages?

Free:

The Free package is best for someone with low content volume who wants to improve their content quality.

Optimize:

The Optimize tier is great for someone publishing regularly, managing content in a spreadsheet, and don’t have a lot of topics to manage.

Research:

Research is best for mid-sized teams looking to add rocket fuel to their content output.

Strategy:

The Strategy tier is ideal for agencies and SEO, content and marketing teams at mid-market and enterprise companies.

Is this actually an AI solution?

Yes! For every page and topic we analyze, our AI fetches hundreds to thousands of pages of content, removes low quality outliers, and uses a combination of proprietary and open source algorithms to classify parts of speech and calculate their relevance.

Is your technology patented?

Yes! You can view our patent here.

Who uses MarketMuse?

Teams who use content to educate and engage with their audience use MarketMuse, most often brands, publishers and agencies.